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We hope you enjoyed The Castle Conference: Digital Wellbeing for Young People.

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The page will be updated with slides and videos when they are available.

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Watch the Castle Conference Catch Up

We hope that The Castle Conference inspired you, got you thinking and talking about the topic of Digital Wellbeing. We really hope you have been talking about the conference to your friends, family and colleagues.

We certainly are and we arranged it!

The Castle Conference Catch-Up was a chance to keep talking, a chance to share your thoughts, a chance to find out what questions we have been asked since the day and a chance to ask us new questions.

Andy & Lucy

Recap from the event

We have combined the slides into a video for you to rewatch

This is only the slides - no audio. Videos are below.

Lucy Smith: Digital Safeguarding and Neurodiversity

Listen to Owen's interview here

Professor Peter Kawalek: A crisis but not of their making

Listen to Peter's Interview here

Luisa Fassi: Social media and adolescence, a research perspective

Listen to Luisa's interview here

David Brown: If u care share

Listen to David's interview here

Speaker Videos

Lucy Smith: Digital Safeguarding and Neurodiversity

Professor Peter Kawalek: A crisis but not of their making

Luisa Fassi: Social media and adolescence

David Brown: If U Care Share

Resources

Links and downloads for you

Watch or listen online to our podcasts

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Spotify Podcast

Listen to our speakers and exhibitors

Mad About Money

ADHD, Impulse Spending & Online Scams, with Maddy Alexander-Grout

June 04, 20255 min read

Meet the Team

Lucy, founder of Inclusive Change at Work, opens the conversation with humour, honesty, and warmth. She’s joined by:

  • Becca Burke - ADHD coach and team member at Inclusive Change

  • Maddy Alexander Grout - Money and business expert, disability champion, and author of Mad About Money

Maddy, self-proclaimed 'neurodivergent fruit bowl', has more than 15 hidden disabilities and a deep understanding of how neurodivergent brains interact with money. She brings not only expertise but also lived experience, including being scammed herself.

“If You Think You’ve Got ADHD…You Probably Do”

The episode opens with an honest chat about self-diagnosis, ADHD experiences in the workplace, and why it's okay to claim your space even without a formal diagnosis. In Lucy’s words, "We’re three people with busy brains", which sets the tone for the rest of the episode - lively, nonlinear, and packed with real talk.

Maddy shares that she wasn’t diagnosed with most of her conditions until the age of 37. That late diagnosis, she says, was like unlocking a mystery. Everything started to make sense - including her complex relationship with money.

Culture Gem: Training That Doesn’t Suck

Before diving into scams, Lucy gives a shoutout to Culture Gem, the series sponsor. It’s not your average compliance training, think video games, escape rooms, and colour-custom learning modules. Whether it’s GDPR or online safety, Culture Gem offers inclusive and accessible training that people actually want to use.

Why People with ADHD Are More Susceptible to Scams

Maddy drops the truth bomb early: “As someone who has ADHD, I’ve been scammed many a time.” From buying a £49 'Ninja air fryer' on Black Friday (spoiler: it wasn’t real) to losing thousands to dodgy online courses, she’s seen it all. And she's not alone.

So why are people with ADHD especially vulnerable?

  • Impulsive decision-making: ADHD brains crave dopamine. Scammers know this.

  • Time blindness: Forgetting deadlines, trials, or renewals.

  • Executive dysfunction: Skimming past small print or missing red flags.

  • People-pleasing: Wanting to impress, help, or belong can override caution.

  • Object permanence issues: If we don’t see it, we forget it exists, including subscriptions and bills.

The takeaway? It's not about being careless or naïve. It's about how your brain is wired. And that’s not your fault.

ADHD Tax: The Hidden Cost of Neurodivergence

Ever missed a payment, lost your passport again, or paid for a gym membership you forgot to cancel? That’s ADHD tax.

Becca and Maddy both share personal stories of 'taxing' mistakes, from forgetting gigs they’d booked to racking up parking fines. This isn’t just financial. It’s emotional, too: the shame, guilt, and social stress that follows can be devastating.

Maddy defines ADHD tax as the accumulation of costs - financial, emotional, and relational - that happen because of executive dysfunction. And it disproportionately impacts neurodivergent people.

Real Talk: Scam Stories

Maddy confesses she’s lost over £2,000 to scams - including high-ticket digital marketing courses that promise six-figure returns but deliver little. These 'course to sell a course' schemes are everywhere, especially on TikTok and Instagram.

She also unpacks the emotional toll:

“You’re not dumb. You’re not gullible. It’s neuroscience.”

Scams aren’t always obvious. They often weaponise urgency and community. “Everyone else is doing it,” “This is your last chance,” or “You’ll miss out if you don’t act now” - these are dopamine bait for ADHD brains.

Building Scam Resilience

What can help?

  • Unlink payment methods: Make buying harder. No saved cards = no quick purchases.

  • Pause and reflect: Ask yourself - Do I need this? Is it legit? Could this be a scam?

  • Accountability buddies: Partners, friends, or even TikTok followers can help you check yourself.

  • Body doubling: Do money tasks with someone else present, even virtually.

  • Community education: Maddy’s app Mad About Money offers tips, templates, and peer support - all free.

What Is 'Mad About Money'?

It’s not just an app - it’s a movement. Maddy’s Mad About Money platform and app support neurodivergent people in navigating personal finance without shame.

You’ll find:

  • Budgeting templates that actually make sense to ADHDers

  • Support groups and a community hub

  • Weekly blogs about scams, saving, and spending

  • Safe space for asking questions like 'Is this course a scam'?

Doodling Is Not Disrespectful

One delightful tangent - because what’s a neurodivergent podcast without one? - is the discussion around doodling. Maddy even turned her ADHD doodles into tattoos and used them on her book cover.

Doodling, they agree, is often misunderstood. It's not zoning out - it’s zoning in. For many neurodivergent people, fidgeting or doodling improves focus, not the opposite.

Phishing and Fake Accounts

The conversation turns serious again when Becca brings up phishing and cloned accounts. Maddy shares how scammers have cloned her TikTok, DMing followers with shady links. She emphasises:

  • She’ll never DM followers asking for money

  • Her verified accounts are the only ones to trust

  • Always double-check usernames and content origin

Maddy’s top tips:

  • Watch for usernames with extra characters or misspellings

  • Check if the content is marked as 'original' or just saved clips

  • Never click unknown links sent by 'influencers'

The Emotional Impact of Being Scammed

The emotional layer to all this is huge. Getting scammed doesn’t just hit your wallet - it hits your self-esteem. For people with ADHD and hidden disabilities, it can reinforce narratives of 'I’m not good with money' or 'I can’t be trusted'.

Maddy encourages listeners to reframe:

“If you say you’re bad with money, you’ll be bad with money. Mindset matters.”

So, What Can You Do?

Here are some key takeaways:

1. Pause before you pay - Add friction to your online purchases.

2. Set up reminders - Use tech to your advantage.

3. Check sources - Always verify emails, links, and seller info.

4. Use apps like Mad About Money - Find your community.

5. Talk about it - Scams thrive in shame and silence. Let’s break both.

Want to learn more? 

Listen to Scam Me’ here on YouTube: Learning Inclusive Change

Visit Mad About Money here: Mad About Money

Follow Inclusive Change on LinkedIn: Inclusive Change Ltd - and Facebook: Inclusive Change

And remember, cybersecurity starts with you!

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We think you will agree that our exhibitors contributed so much to the event.

We know that we can tackle the problems we face alone - which is why we love working with others.

Thank you - you made the day INCREDIBLE!

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