Meet the Team

Coaches, mentors, virtual assistants

Our team combines decades of experience

Lucy Smith, a smiling woman wearing glasses and a bright pink top, and founder and director of Inclusive Change, standing in front of an Inclusive banner.

Lucy

Founder and Director

Lucy is the founder of Inclusive Change and Inclusive Change at Work CIC. She has lived experience of neurodiversity and has been working in the area of neurodiversity for 8 years. Lucy combines a career in change management in internationally renowned organisations with experience in education to create thoughtful and inspiring training and consultancy services.

Daniel Biddle, a smiling man wearing glasses, a grey jumper, and a collared shirt, and director of Inclusive Change, in front of an Inclusive Change banner.

Daniel

Director

Daniel is a highly experienced accessibility consultant with extensive experience of disability. Daniel has particular expertise in acquired disability, including acquired neurodiversity. He established the National Disability Employment & Advisory Service in 2022 and focuses on supporting neurodivergent young people & adults into employment.

Andy Jackson, a man with a shaved head and a neatly trimmed grey beard, wearing a burgundy zip-up jumper, and non-executive director of Inclusive Change, sitting in front of some green plants in the background.

Andy

Non-Executive Director

Becca Burke, a smiling woman with long blonde hair, wearing a black-and-white striped top and a lanyard, and operational support specialist of Inclusive Change, standing in front of an Inclusive Change banner.

Becca
Operational Support Specialist

Carly Little, a woman with straight blonde hair, wearing a black top, and a lanyard, and operations manager of Inclusive Change, standing in front of an Inclusive Change banner.

Carly

Operations Manager

Cameron Dicker, a young man wearing glasses, a Fall Out Boy t-shirt, and a lanyard, and digital communities apprentice in Inclusive Change, standing in front of an Inclusive Change banner.

Cam

Digital Communities Apprentice

Emily Chittell, a woman with short, curly grey hair wearing a black top and a cream jumper with a black bird pattern, project manager of Inclusive Change, standing in front of an Inclusive Change banner.

Emily

Project Manager

Holly Smith, a smiling young woman with shoulder-length light brown hair, wearing a patterned vest over a black top and a lanyard, and support operations team manager of Inclusive Change, standing in front of an Inclusive Change banner.

Holly

Support Operations Team Manager

Lou Temlett, a woman with short auburn hair, wearing glasses, a green top, a black-and-beige patterned scarf, and a lanyard, and non-executive director and MBTI coach, standing in front of an Inclusive Change banner.

Lou

Non-Executive Director & MBTI Coach

Richard Smith, a smiling man with short dark hair and a bear, wearing a maroon jumper over a chequered shirt and a lanyard, and operations director of Inclusive Change, standing in front of an Inclusive Change banner.

Rich

Operations Director

Meet Our Associates

Sarah Okoro, a smiling woman with short blonde hair, wearing a white blouse under a red-and-black tartan pinafore dress, with gold earrings and a gold necklace, and virtual assistant with Inclusive Change.

Sarah

Virtual Assistant

Stephanie Benfield, a smiling woman with long, wavy blonde hair, wearing a white sleeveless blouse and light blue jeans, virtual assistant with Inclusive Change, standing outdoors against a colourful mural background.

Stephanie

Workplace Strategy & Neurodiversity Coach

Vicky Henderson, a smiling woman with long brown hair and glasses, wearing a black turtleneck and bracelets, and virtual assistant with Inclusive Change, standing in front of an Inclusive Change banner.

Vicky

Job Coach

Neil, a smiling man with short light brown hair and a full beard, wearing a green-collared shirt, and virtual assistant with Inclusive Change, seated at a wooden table in a casual setting with metal chairs and industrial-style decor in the background.

Neil

Virtual Assistant

Sarah Okoro, a smiling woman with short blonde hair, wearing a white blouse under a red-and-black tartan pinafore dress, with gold earrings and a gold necklace, and virtual assistant with Inclusive Change.

Sarah

Workplace Strategy & Neurodiversity Coach

Check out these blogs written by some of our amazing team members.

Mad About Money

ADHD, Impulse Spending & Online Scams, with Maddy Alexander-Grout

June 04, 20255 min read

Meet the Team

Lucy, founder of Inclusive Change at Work, opens the conversation with humour, honesty, and warmth. She’s joined by:

  • Becca Burke - ADHD coach and team member at Inclusive Change

  • Maddy Alexander Grout - Money and business expert, disability champion, and author of Mad About Money

Maddy, self-proclaimed 'neurodivergent fruit bowl', has more than 15 hidden disabilities and a deep understanding of how neurodivergent brains interact with money. She brings not only expertise but also lived experience, including being scammed herself.

“If You Think You’ve Got ADHD…You Probably Do”

The episode opens with an honest chat about self-diagnosis, ADHD experiences in the workplace, and why it's okay to claim your space even without a formal diagnosis. In Lucy’s words, "We’re three people with busy brains", which sets the tone for the rest of the episode - lively, nonlinear, and packed with real talk.

Maddy shares that she wasn’t diagnosed with most of her conditions until the age of 37. That late diagnosis, she says, was like unlocking a mystery. Everything started to make sense - including her complex relationship with money.

Culture Gem: Training That Doesn’t Suck

Before diving into scams, Lucy gives a shoutout to Culture Gem, the series sponsor. It’s not your average compliance training, think video games, escape rooms, and colour-custom learning modules. Whether it’s GDPR or online safety, Culture Gem offers inclusive and accessible training that people actually want to use.

Why People with ADHD Are More Susceptible to Scams

Maddy drops the truth bomb early: “As someone who has ADHD, I’ve been scammed many a time.” From buying a £49 'Ninja air fryer' on Black Friday (spoiler: it wasn’t real) to losing thousands to dodgy online courses, she’s seen it all. And she's not alone.

So why are people with ADHD especially vulnerable?

  • Impulsive decision-making: ADHD brains crave dopamine. Scammers know this.

  • Time blindness: Forgetting deadlines, trials, or renewals.

  • Executive dysfunction: Skimming past small print or missing red flags.

  • People-pleasing: Wanting to impress, help, or belong can override caution.

  • Object permanence issues: If we don’t see it, we forget it exists, including subscriptions and bills.

The takeaway? It's not about being careless or naïve. It's about how your brain is wired. And that’s not your fault.

ADHD Tax: The Hidden Cost of Neurodivergence

Ever missed a payment, lost your passport again, or paid for a gym membership you forgot to cancel? That’s ADHD tax.

Becca and Maddy both share personal stories of 'taxing' mistakes, from forgetting gigs they’d booked to racking up parking fines. This isn’t just financial. It’s emotional, too: the shame, guilt, and social stress that follows can be devastating.

Maddy defines ADHD tax as the accumulation of costs - financial, emotional, and relational - that happen because of executive dysfunction. And it disproportionately impacts neurodivergent people.

Real Talk: Scam Stories

Maddy confesses she’s lost over £2,000 to scams - including high-ticket digital marketing courses that promise six-figure returns but deliver little. These 'course to sell a course' schemes are everywhere, especially on TikTok and Instagram.

She also unpacks the emotional toll:

“You’re not dumb. You’re not gullible. It’s neuroscience.”

Scams aren’t always obvious. They often weaponise urgency and community. “Everyone else is doing it,” “This is your last chance,” or “You’ll miss out if you don’t act now” - these are dopamine bait for ADHD brains.

Building Scam Resilience

What can help?

  • Unlink payment methods: Make buying harder. No saved cards = no quick purchases.

  • Pause and reflect: Ask yourself - Do I need this? Is it legit? Could this be a scam?

  • Accountability buddies: Partners, friends, or even TikTok followers can help you check yourself.

  • Body doubling: Do money tasks with someone else present, even virtually.

  • Community education: Maddy’s app Mad About Money offers tips, templates, and peer support - all free.

What Is 'Mad About Money'?

It’s not just an app - it’s a movement. Maddy’s Mad About Money platform and app support neurodivergent people in navigating personal finance without shame.

You’ll find:

  • Budgeting templates that actually make sense to ADHDers

  • Support groups and a community hub

  • Weekly blogs about scams, saving, and spending

  • Safe space for asking questions like 'Is this course a scam'?

Doodling Is Not Disrespectful

One delightful tangent - because what’s a neurodivergent podcast without one? - is the discussion around doodling. Maddy even turned her ADHD doodles into tattoos and used them on her book cover.

Doodling, they agree, is often misunderstood. It's not zoning out - it’s zoning in. For many neurodivergent people, fidgeting or doodling improves focus, not the opposite.

Phishing and Fake Accounts

The conversation turns serious again when Becca brings up phishing and cloned accounts. Maddy shares how scammers have cloned her TikTok, DMing followers with shady links. She emphasises:

  • She’ll never DM followers asking for money

  • Her verified accounts are the only ones to trust

  • Always double-check usernames and content origin

Maddy’s top tips:

  • Watch for usernames with extra characters or misspellings

  • Check if the content is marked as 'original' or just saved clips

  • Never click unknown links sent by 'influencers'

The Emotional Impact of Being Scammed

The emotional layer to all this is huge. Getting scammed doesn’t just hit your wallet - it hits your self-esteem. For people with ADHD and hidden disabilities, it can reinforce narratives of 'I’m not good with money' or 'I can’t be trusted'.

Maddy encourages listeners to reframe:

“If you say you’re bad with money, you’ll be bad with money. Mindset matters.”

So, What Can You Do?

Here are some key takeaways:

1. Pause before you pay - Add friction to your online purchases.

2. Set up reminders - Use tech to your advantage.

3. Check sources - Always verify emails, links, and seller info.

4. Use apps like Mad About Money - Find your community.

5. Talk about it - Scams thrive in shame and silence. Let’s break both.

Want to learn more? 

Listen to Scam Me’ here on YouTube: Learning Inclusive Change

Visit Mad About Money here: Mad About Money

Follow Inclusive Change on LinkedIn: Inclusive Change Ltd - and Facebook: Inclusive Change

And remember, cybersecurity starts with you!

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Inclusive Change At Work CIC

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